Topic:     Social media are information-based tools and technologies used to share information and facilitate communications with internal and external audiences.  These tools include Internet forums, online profiles, podcasts, pictures and videos, email, instant messaging, and music sharing programs.

In an age of instant access to emails, texts, the Internet, and social networks, controlling the use of social media in the workplace is more than a matter of common sense. Control requires a delicate balance on the part of the employer. Employers need to balance how employees use social media in the workplace for their personal, non-company use and how they use social media for attaining business objectives.

Why You Should Attend:   The use of social media in the workplace has wide-ranging implications.  While it’s true there are many benefits to our highly-connected society, its darker sides are also starting to be felt in areas such as data protection, freedom of speech, online defamation, time theft, cyber-bullying, and the invasion of privacy.  These areas can be confusing and frustrating in addition to posing significant risks for employers.

Participation in this webinar will provide participants with an understanding of the challenges and potential risks social media tools pose for employers.  It will also explore the positive aspects of social media use in the workplace.  Additionally, this webinar will provide guidance as to developing a social media policy and tips for managing social media use in the workplace.

Topics Covered:

• The business case for including social media in business strategies
• Pros & cons of using social media in the workplace
• The law & ethics related to social media
• Role of Human Resources in overseeing social media use
• Utilizing social media guidelines
• Crafting and implementing a social media policy
• What an effective social networking policy should cover
• Social Networking Do’s & Don’ts
• Legal issues associated with social media
• Using social media for recruiting purposes
• “Friending” between managers & employees
• Handling password requests
• Social media screening myths
• Crafting and implementing a social media policy
• Demonstrating social media best practices in the workplace

Who Will Benefit:  

• Senior Leadership
• Human Resources professionals
• Compliance professionals
• Operations professionals
• IT professionals
• Managers & Supervisors
• Employees